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Archive for September 16, 2014

Fortune 500 Social Media Use, 2012-2014 [CHART]

By David Erickson | September 16, 2014

Social media use is almost ubiquitous among the Fortune 500 and newer platforms are seeing fast-rising adoption rates.

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Video-On-Demand Subscription Trends, Q2 2013 vs Q2 2014 [CHART]

By David Erickson | September 16, 2014

Some 35% of US households subscribed to a subscription video-on-demand (SVOD) service during the second quarter of this year, up from 27% during Q2 2013.

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Americans' Charitable Donations By Generation, August 2014 [CHART]

By David Erickson | September 16, 2014

9 in 10 American adults claim to have participated in some type of giving in the past 2-3 years, with the likelihood of having done so increasing with age.

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Online Video Viewing Penetration In Select Countries, June 2014 [TABLE]

By David Erickson | September 16, 2014

Penetration in the East Asian country reached nearly 96%.

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US Retail Sales By Category [CHART]

By David Erickson | September 16, 2014

Americans spend $600 billion a year on groceries, the largest retail category by far. Less than 1% of those sales occur online.

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Why Consumers Would Use A Wearable Health/Fitness Device, March 2014 [CHART]

By David Erickson | September 16, 2014

81% of US internet users said they would use a wearable health or fitness device.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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