Archive for September 9, 2014
Confidence Among Execs In Accurate Social Media Measurement, April 20147 [CHART]
Fewer than 34% of executives worldwide were confident that they were accurately measuring social media’s effect.
Read MoreChanging Marketing Media Mix, August 2014 [CHART]
Digital channels are beginning to rank among the top-budgeted areas of marketers’ program spend.
Read MoreEmail Click-to-Open Rates By Industry & Device, Q2 2014 [CHART]
Mobile devices accounted for 64.5% of all email opens during the second quarter of this year.
Read MoreUS Broadband & Pay TV Subscribers, Q2 2014 [CHART]
After threatening to top the number of pay-TV subscribers last year, the number of cable companies’ broadband subscribers finally reached that milestone during Q2.
Read MoreAmericans' Sources For Health Information, August 2014 [CHART]
Almost 6 in 10 Americans commonly use medical or health-related websites to find health-related information.
Read MoreDevices Used To Watch Online Video By Age, October 2013 [TABLE]
Younger US mobile device users watched more digital video overall than older ones.
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