Archive for September 5, 2014
Search CTR For Links With Thumbnails By Search Position [CHART]
The curves in the following graph show the CTR for classic results (text content/web pages) versus image results for Positions 1 through 10.
Read MoreTop Obstacles To B2B Real-Time Marketing, August 2014 [CHART]
Close to two-thirds of B2B marketers employ some type of real-time marketing.
Read MoreMarketers’ Strategic Considerations, August 2014 [CHART]
Only 1 in 5 marketers feel that the role of the CMO doesn’t carry the same level of respect as other C-level executives.
Read MoreSilent Generation's Perception Of Their Portrayal In Advertising, August 2014 [TABLE]
6 in 10 members of the Silent Generation agree that they are portrayed in advertising as stereotypes.
Read MoreUS Radio Revenue Trends, Q1-Q2 2014 [CHART]
Radio revenues fell by 3% year-over-year in Q2 as gains in digital (+9%) and off-air (+13%) were unable to offset a 5% decline in spot revenues.
Read MoreImportance Of Hispanic Culture To US Hispanics, February 2014 [CHART]
Around two-thirds of US Hispanics said staying connected to Hispanic culture was important.
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