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Archive for August 30, 2014

Top Frustrations Of Poor Customer Service, August 2014 [CHART]

By David Erickson | August 30, 2014

Almost two-thirds of survey respondents claim to have ever stopped using a brand or company’s products or services because of a poor customer service experience.

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Personal Data Consumers Would Share With Their Car For Incentives, May 2014 [TABLE]

By David Erickson | August 30, 2014

When asked what personal data collection/advertising they would allow via connected car systems in exchange for incentives, respondents showed little interest in any of the options.

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Consumer Familiarity With Connected Cars, May 2014 [CHART]

By David Erickson | August 30, 2014

While 56% of US car owners had heard of connected cars, just 14% were actually familiar with what they were and could do.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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