Archive for August 14, 2014
Executives Who Favor Digital Transformation By Role, April 2014 [CHART]
CMOs were the most likely to support digital transformation efforts.
Read MoreTop Digital Transformation Priorities, April 2014 [TABLE]
Fully 88% of US digital strategists said their firms were undergoing a formal digital marketing transformation effort.
Read MoreeCommerce Traffic & Revenue Trends By Device, Q2 2014 [CHART]
Smart phones alone accounted for almost 1 in 4 visits to the tracked merchants during Q2 2014, up more than 50% from a year earlier.
Read MoreAppeal Of Loyalty Programs, July 2014 [TABLE]
Almost 6 in 10 respondents chose Saving Money as their primary motivation for participating in loyalty programs.
Read MoreNational Brands That Excel At Local Online Marketing, July 2014 [CHART]
From a pool of 280 national brands, Meineke emerges as the one with the best local digital marketing.
Read MoreHow Bingers Watch TV, July 2014 [CHART]
Some 44% of US households surveyed during Q1 2014 said they binge-view TV shows.
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