US Brands’ Facebook Response Rates, H1 2014 [CHART]

Only 38% of Facebook user wall posts were responded to by US brands in June, far below the 65% threshold considered “socially devoted” by Socialbakers. T-Mobile was the top brand by this measure during each month of the year-to-date, responding to more than 90% of users’ wall posts. Source: Socialbakers

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