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Archive for July 31, 2014

College Students' Primary Sources Of Income, July 2014 [CHART]

By David Erickson | July 31, 2014

Parents are the primary sponsors of college students’ new products and services.

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Products & Services College Students Buy, July 2014 [CHART]

By David Erickson | July 31, 2014

99% of US college students spent money at restaurants at least once per month.

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Top Strategic Priority For Online Business Initiatives, June 2014 [CHART]

By David Erickson | July 31, 2014

Slightly more than 6 in 10 C-level executives responding to the survey said that CEOs support digital-business initiatives, up from 55% last year and 46% the year before.

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Online Pharmaceuticals Marketing Effectiveness, July 2014 [CHART]

By David Erickson | July 31, 2014

Visits to branded pharma sites not only fuel greater brand awareness and favorability, but also impact prospect conversions.

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US Brands’ Facebook Response Rates, H1 2014 [CHART]

By David Erickson | July 31, 2014

Only 38% of Facebook user wall posts were responded to by US brands in June.

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Top Brands Among US LGBT Consumers, July 2014 [CHART]

By David Erickson | July 31, 2014

Costco tops the list of best-perceived brands among US LGBT consumers.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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