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Archive for July 24, 2014

Use Of Apps In-Store By Age Group, July 2014 [CHART]

By David Erickson | July 24, 2014

Overall, 41% of consumers reported using mobile applications while shopping in stores.

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Global Online Ad Spending, 2012-2018 [CHART]

By David Erickson | July 24, 2014

On a long-term basis, online channels will continue to drive global advertising spending.

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Global Ad Spending Per Person By Country, 2012-2018 [TABLE]

By David Erickson | July 24, 2014

On a country-by-country basis, the US is by far the leader in total media ad spending.

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Total Global Ad Spending, 2012-2018 [CHART]

By David Erickson | July 24, 2014

Advertisers worldwide will spend $545.40 billion on paid media in 2014.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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