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Archive for July 23, 2014

Baby Boomers' Luxury Buying Plans, July 2014 [TABLE]

By David Erickson | July 23, 2014

Upscale Baby Boomers number about 9 million, or roughly 12% of all Baby Boomers adults (about 75 million).

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Media Multitaskers By Age & Gender, July 2014 [CHART]

By David Erickson | July 23, 2014

Some 43% of US adults are media multitaskers who regularly go online while watching TV.

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Social Logins Trends, Q1 2012-Q2 2014 [CHART]

By David Erickson | July 23, 2014

After 6 consecutive quarters of shrinking market share, Facebook’s share of social logins increased by 1.5% points to roughly 44% in Q2.

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SMBs' Protections Against Security Risks, May 2014 [TABLE]

By David Erickson | July 23, 2014

Working with third-party vendors was the top action US SBOs were taking to protect against security risks.

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SMB Owners' Technology Challenges, May 2014 [CHART]

By David Erickson | July 23, 2014

Data security ranked second out of the technology challenges US small-business owners (SBOs) experienced, cited by 22% and only trailing cost issues.

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Length Of Time People Keep Their Mobile Devices, March 2014 [TABLE]

By David Erickson | July 23, 2014

Over half of smart phone and tablet owners are toting devices purchased within the past year.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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