July 14, 2014 - e-Strategy Trends

More than 9 in 10 senior executives own a smart phone used for business.

US news consumers (those who consume some type of news on a monthly basis) are most interested in national and local news (each at 57%).

Nearly three-quarters of US students between the ages of 16 and 18 accessed their social media accounts while at school.

87% of 2014 high school graduates in the US used Facebook, and 61% of them checked their newsfeeds at least once per day.

The average CPM of US desktop display ads purchased directly from publishers or ad networks has moved in a tight range in the past couple years.

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