Skip to content
e-Strategy Trends
  • Content
  • Social
  • Email
  • Search
  • Advertising
  • Generations
    • Generation V
    • Millennials
    • Generation X
    • Baby Boomers
    • Silent Generation
  • About
e-Strategy Trends
  • Content
  • Social
  • Email
  • Search
  • Advertising
  • Generations
    • Generation V
    • Millennials
    • Generation X
    • Baby Boomers
    • Silent Generation
  • About

Archive for June 25, 2014

US Online Video Ad Spending By Device, 2012-2018 [CHART]

By David Erickson | June 25, 2014

Online video remains well ahead of ad investments in video programming on smartphones and tablets—for the time being.

Read More

US TV vs. Online Ad Spending Increases, 2012-2018 [CHART]

By David Erickson | June 25, 2014

Despite digital video’s astronomical rise percentagewise, eMarketer projects that TV will add more new dollars this year.

Read More

US TV vs. Online Video Ad Spending, 2012-2018 [TABLE]

By David Erickson | June 25, 2014

Digital video advertising in the US is increasing at an eye-popping rate, but TV ad spending will still outpace digital video in dollar growth in 2014.

Read More

US Online Ad Revenues By Channel, 2013-2018 [CHART]

By David Erickson | June 25, 2014

Mobile ad spending is growing at such a rate that it will soon overtake display advertising to become the second-largest digital advertising channel in the US.

Read More

Americans' Sentiments About The World Cup, June 2014 [CHART]

By David Erickson | June 25, 2014

World Cup viewership is expected to set new peaks.

Read More

Propensity To Follow Brands On Social Networks By Generation, Q1 2014 [CHART]

By David Erickson | June 25, 2014

Among internet users in North America, Baby Boomers in Q1 2014 were almost as likely as Millennials to have liked a brand on a social network during the month prior to the survey.

Read More

E-Commerce Conversion Rates By Device, Q1 2014 [CHART]

By David Erickson | June 25, 2014

Tablet (2.45%) and smartphone (1.14%) conversion rates trailed traditional computers (3.15%) again in Q1.

Read More

US Advertising Market Sizes By Medium, 2013 v. 2018 [CHART]

By David Erickson | June 25, 2014

TV will remain the dominant advertising market in the US through 2018, when it is projected to reach $83.6 billion in revenues.

Read More

Marketing & The 2014 World Cup [INFOGRAPHIC]

By David Erickson | June 25, 2014

This infographic from Offerpop illustrates marketing efforts that are taking advantage of World Cup fever.

Read More

Categories

Follow Join Subscribe RSS Email
Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

Recent Posts

  • Super Bowl LV Advertising
  • Factors That Prompt People To Open Emails
  • Civil Social Networks: Telepath & Clubhouse
  • Grocery Shopping
  • Diversity In Advertising
June 2014
M T W T F S S
 1
2345678
9101112131415
16171819202122
23242526272829
30  
« May   Jul »

Tags

Apple Automotive Marketing Blogging Brand Marketing Computers Customer Experience Customer Service Entertainment Marketing eTailing Facebook Financial Services Marketing Gaming Gender Google Health Care Marketing Hospitality Marketing Infographic Instagram LinkedIn mCommerce Media Marketing Men Metrics Mobile Apps Mobile Social Mobile Video Music Marketing Online Shopping Personalization Photo Sharing Pinterest Retail Marketing Shopping Smart Phones Sports Marketing Streaming Video Tablets Television Television Marketing Travel Marketing Twitter United Kingdom United States Women YouTube