Top Online Marketing Channels For Local Businesses, June 2014 [TABLE]

Of the 12 channels identified, organic search wins out as having the best ROI for local businesses – although it’s worth keeping in mind that a majority of the survey’s respondents were local SEOs, and local SEO was the channel they spent the most time on. Social channels Facebook and Twitter were seen as being among the worst in terms of ROI and ability to generate high-quality leads, although they fared a little better in a relative ranking of site traffic and phone call generation. Source: BrightLocal

Read the rest at MarketingCharts.