Skip to content
e-Strategy Trends
  • Content
  • Social
  • Email
  • Search
  • Advertising
  • Generations
    • Generation V
    • Millennials
    • Generation X
    • Baby Boomers
    • Silent Generation
  • About
e-Strategy Trends
  • Content
  • Social
  • Email
  • Search
  • Advertising
  • Generations
    • Generation V
    • Millennials
    • Generation X
    • Baby Boomers
    • Silent Generation
  • About

Archive for June 20, 2014

Marketers Who Do Not Think TV Will Be An Effective Mass Reach Tactic, January 2014 [CHART]

By David Erickson | June 20, 2014

Marketers are often quite dismissive of the TV ad opportunity.

Read More

UK Mobile Users Who Have Favorable Reactions To Advertising, March 2014 [TABLE]

By David Erickson | June 20, 2014

eMarketer estimates that 80.6% of the entire UK population will be mobile phone users in 2014, while a further 41.1% will use tablets.

Read More

US Nonprofit Site Donation Conversion Rates By Sector, 2013 [CHART]

By David Erickson | June 20, 2014

16% increase in monthly site traffic for the US nonprofits studied led to a site donation conversion rate of 0.69%, upping the average visit value to 60 cents.

Read More

Share Of Online Nonprofit Donations By Sector & Source, 2013 [CHART]

By David Erickson | June 20, 2014

Email open rates, clickthrough rates, page completion rates—and as a result, email response rates—were all down for US nonprofits last year.

Read More

US Online Video Ad Spending, 2012-2018 [CHART]

By David Erickson | June 20, 2014

Online video advertising will make up nearly 12% of all digital ad spending in the US this year.

Read More

Global Executives' Top Sources Of Industry News, June 2014 [CHART]

By David Erickson | June 20, 2014

A majority of global executives rely on email newsletters for industry-specific news.

Read More

Form Conversion Rates By Type, June 2014 [CHART]

By David Erickson | June 20, 2014

The average conversion rate for forms in the US is 7%.

Read More

Online Video Ad Performance By Age, Q1 2014 [CHART]

By David Erickson | June 20, 2014

Older viewers were more likely to click on video ads than their younger counterparts in Q1.

Read More

Cord-Cutting Intent Among Adult Broadband Users, 2011-2014 [CHART]

By David Erickson | June 20, 2014

Customer satisfaction with pay-TV providers is at a multi-year low, but that doesn’t appear to be affecting subscriptions.

Read More

Categories

Follow Join Subscribe RSS Email
Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

Recent Posts

  • Super Bowl LV Advertising
  • Factors That Prompt People To Open Emails
  • Civil Social Networks: Telepath & Clubhouse
  • Grocery Shopping
  • Diversity In Advertising
June 2014
M T W T F S S
 1
2345678
9101112131415
16171819202122
23242526272829
30  
« May   Jul »

Tags

Apple Automotive Marketing Blogging Brand Marketing Computers Customer Experience Customer Service Entertainment Marketing eTailing Facebook Financial Services Marketing Gaming Gender Google Health Care Marketing Hospitality Marketing Infographic Instagram LinkedIn mCommerce Media Marketing Men Metrics Mobile Apps Mobile Social Mobile Video Music Marketing Online Shopping Personalization Photo Sharing Pinterest Retail Marketing Shopping Smart Phones Sports Marketing Streaming Video Tablets Television Television Marketing Travel Marketing Twitter United Kingdom United States Women YouTube