Archive for June 18, 2014
Social Networks Play The Game Of Thrones [INFOGRAPHIC]
This infographic from Marketo imagines the social networks playing Game of Thrones.
Read MoreProducts & Services South Africans Buy Online, December 2013 [TABLE]
Books and items related to travel and entertainment were the top products and services purchased online by digital buyers in South Africa.
Read MoreFrequency With Which South Africans Make Online Purchases, December 2013 [CHART]
Digital buying wasn’t too frequent of an activity, with just 4.0% and 16.3% of internet users saying they did so once a week or month, respectively.
Read MoreGeneration V Media Consumption By Age & Channel, July 2013 [TABLE]
TV remains the biggest single element of Generation V’s media usage.
Read MoreUS Mobile Search Ad Revenues By Company, 2012-2016 [TABLE]
Google still dominates browser-based searches on mobile devices, but niche search apps are also becoming much more prevalent.
Read MoreUS Mobile Search Ad Spending, 2012-2018 [CHART]
Mobile advertising in the US will total $17.73 billion in 2014, with mobile search spending accounting for more than half of that total, or $9.02 billion.
Read MoreMeetings [INFOGRAPHIC]
This infographic from Fuze illustrates some surprising facts about meetings.
Read MoreOnline Optimization Conversion Rates, June 2014 [TABLE]
Increasing conversion rates is a top digital priority for marketers this year.
Read MoreMobile Users Most Important Devices For Information, June 2014 [CHART]
Some 29% named their smartphone the most important media platform when searching for information during the purchase process, up from 23% the prior year.
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