Frequency Of Agreement Between CMOs & CFOs, March 2014 [CHART]

As their job functions continue to require them to interact more, the majority of CMOs and CFOs have realized that getting along with one another is important, at least according to March 2014 polling conducted by Market Measurement for Active International, which found that more than three-quarters of US CMOs and CFOs felt the importance level of aligning together on major company decisions was high or extremely high.

And believe it or not, they were getting along, with 80% of CFOs saying they often or always agreed with CMOs when making major business decisions and 74% of CMOs saying the same about CFOs. Read the rest at eMarketer.