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iOS Users' Mobile Site Engagement, February 2014 [CHART]

By David Erickson | May 26, 2014

iOS Users' Mobile Site Engagement, February 2014 [CHART]

Onswipe’s analysis of February activity on its platform (iOS users represent 97% of the sample) reveals that direct and search-referred visitors to mobile websites tend to be more engaged than those who are referred by social networks. Interestingly, though, despite indications that there’s no relationship between social sharing and engagement, the Onswipe analysis shows that visitors who share content spend far more time on site and amass many more pageviews per visit. Source: Onswipe

Read the rest at MarketingCharts.

Posted in Analytics, Consumer Behavior, Content Marketing, Mobile Behavior, Mobile Marketing, Mobile Search, Online Behavior, Search Engine Marketing, Social Media Marketing and tagged Apple, iOS, Mobile Social, Mobile Websites

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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