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Archive for May 13, 2014

Frequency Of Mobile Video Viewing In Select Countries, December 2013 [CHART]

By David Erickson | May 13, 2014

37% of UK mobile phone users don’t watch video content on their phones—a proportion almost 10 percentage points higher than the worldwide average.

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American Mobile Coupon Users By Device, 2012-2016 [CHART]

By David Erickson | May 13, 2014

Mobile coupon users will be slightly more likely to redeem a coupon or code via tablet than smartphone in 2014.

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American Mobile Coupon Users As A Percent Of Online Coupon Users, 2012-2016 [CHART]

By David Erickson | May 13, 2014

More than 70% of US adult digital coupon users will redeem a coupon or code on a mobile device for online or offline shopping in 2014.

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American Online Coupon Users, 2012-2016 [CHART]

By David Erickson | May 13, 2014

55.0% of US internet users 18 and older will redeem digital coupons or codes via any device for online or offline shopping at least once in 2014.

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Value Of Excellent Recommendations By Method, April 2014 [CHART]

By David Erickson | May 13, 2014

Recommendations are received with a degree of trust and influence unmatched by any paid media.

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US Industry Reputation Ratings, April 2014 [CHART]

By David Erickson | May 13, 2014

1 in 5 American adults believe that the reputation of corporate America has improved over the past year.

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US Ad Revenue Forecast By Medium In 2014 [CHART]

By David Erickson | May 13, 2014

US media advertising sales are expected to grow by 6% this year, a figure revised upwards from a previous forecast of 5.5%.

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Mobile Share Of Global Transaction Volume By Sector, March 2014 [CHART]

By David Erickson | May 13, 2014

Smart phones (10.9%) and tablets (9.3%) together accounted for more than 1 in 5 payment transactions globally in March.

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Factors That Would Encourage French TV Viewers To Use Video On-Demand, November 2013 [TABLE]

By David Erickson | May 13, 2014

Lowering the price of available movies and series was the biggest factor that would encourage consumers to use VOD services more regularly (37.6% of respondents).

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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