Change In SEO Effectiveness According To Marketers, April 2014 [CHART]

Nearly half of the professionals polled said that SEO marketing had become at least somewhat more effective during the prior year, and a January 2014 study by Econsultancy found that marketers were increasing their SEO budgets as a result. Nearly two-thirds of client-side marketers worldwide planned to increase their SEO spending in 2014. Interestingly, this only trailed content marketing, on which 74% of respondents planned to spend more. Read the rest at eMarketer.