Global Online Ad Spending Share, 2012-2018 [TABLE]
The US is still the single biggest spender on digital ads, with North America thus the highest-spending region. Nearly two in five digital ad dollars this year will come from advertisers in North America, compared with 28.6% in Asia-Pacific—where share is actually dropping slightly. Western Europe accounts for nearly one-quarter of all digital spending around the world, and other regions make up just a small share. Read the rest at eMarketer.