Chart - Long-Form Video Share Of Time Watched By Device

While there’s reason to believe that most online video views are reserved for short-form content, the majority of mobile video viewing time in Q4 2013 was spent with content at least a half-hour in length. Meanwhile, Ooyala now believes that mobile and tablet viewing will make up half of all online video viewing by the end of 2016. Ooyala measures the anonymized viewing habits of nearly 200 million unique viewers in 130 countries every month. SourceOoyala

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