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Archive for April 3, 2014

Long-Form Video Share Of Time Watched By Device, Q4 2013 [CHART]

By David Erickson | April 3, 2014

The majority of mobile video viewing time in Q4 2013 was spent with content at least a half-hour in length.

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Facebook Metrics In The Middle East & Africa By Age, January 2014 [TABLE]

By David Erickson | April 3, 2014

Facebook users in the Middle East and North Africa—Egypt, Iraq, Jordan, Kuwait, Lebanon, Morocco, Oman, Qatar, Saudi Arabia, Syria and the UAE—skewed young.

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Facebook Users In Select EMEA Countries, November 2013 [CHART]

By David Erickson | April 3, 2014

The number of social network users in the Middle East and Africa will rise 22.6% this year to hit 216.0 million, representing 63.6% of internet users and just 15.6% of the region’s population.

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Ad Pros Who Have Used Twitter Ads For Social TV, December 2013 [CHART]

By David Erickson | April 3, 2014

22% of US advertising professionals said they’d bought Twitter ads in conjunction with a TV ad campaign.

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Twitter's Global Ad Revenues, 2012-2016 [CHART]

By David Erickson | April 3, 2014

Twitter showed in 2013 that its ad business is growing fast.

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Millionaires' Differences By Generation, March 2014 [TABLE]

By David Erickson | April 3, 2014

Baby Boomers (aged 49-67) are overrepresented among millionaires, comprising almost half of these adults, versus roughly one-third of the general population.

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Inc. 500's Social Media Use, 2012 vs 2013 [CHART]

By David Erickson | April 3, 2014

Virtually all – 95% – of the 2013 Inc. 500 companies are using at least one major social media tool.

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America’s 10 Most Powerful Brands of 2014 [TABLE]

By David Erickson | April 3, 2014

Coca-Cola has topped the rankings since their inception in 2008, while Amazon is this year’s fastest riser, up 25 spots to 91.

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Media Gender Gap [INFOGRAPHIC]

By David Erickson | April 3, 2014

Male journalists make up 63% of bylines in print, Internet and wire news media, according to a recent report from the Women’s Media Center.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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