Marketers' Changing Roles, March 2014 [CHART]

By David Erickson | April 2, 2014

Chart - Marketers' Changing Roles

Close to two-thirds of US marketers surveyed believe their roles as marketers will change in the next 12 months, while 4 in 5 feel that their roles will change in the next 3 years. Based on a survey of 1,004 US marketers from February 19-27, 2014. Source: Adobe [PDF]

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