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New Mobile Ad Revenue Share Worldwide By Company, 2012-2014 [TABLE]

By David Erickson | March 21, 2014

Table - New Mobile Ad Revenue Share Worldwide By Company

Facebook in particular is gaining significant market share. In 2012, the social network accounted for just 5.4% of the global advertising market. In 2013, that share increased to 17.5%, and eMarketer predicts it will rise again this year to 21.7%. Google still owns a plurality of the mobile advertising market worldwide, taking a portion of nearly 50% in 2013, but the rapid growth of Facebook will cause the search giant’s share to drop to 46.8% in 2014, eMarketer estimates. Read the rest at eMarketer.

Posted in Advertising, International, Mobile Advertising, Mobile Marketing, Social Media Advertising, Social Media Marketing and tagged Facebook, Google, Mobile Social, Online Radio, Pandora, Twitter, YellowPages

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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