Online Video Viewer Growth In The UK By Age, 2012-2018 [TABLE]

The majority of growth will come from users on the oldest and youngest ends of the age spectrum, but as of this year, only the 65-and-older age group will post double-digit gains. By 2016, the absolute number of 18- to 24-year-olds watching digital video will actually begin to decline—due to overall shifts in population, not a decreasing penetration rate among that age group. Read the rest at eMarketer.