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Archive for February 28, 2014

College Students' Snapchat Use [INFOGRAPHIC]

By David Erickson | February 28, 2014

The majority of pictures sent through Snapchat by college students are selfies.

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Technologies That Are Essential To Americans, February 2014 [CHART]

By David Erickson | February 28, 2014

87% of American adults now access the internet in some form.

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Share Of eCommerce Visits By Traffic Source, Q4 2012-Q4 2013 [CHART]

By David Erickson | February 28, 2014

Search accounted for 32.6% of website visits, up from 29.8% a year earlier, and leaps and bounds ahead of both email (2.7%) and social (1.1%).

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Hispanics' Use Of Mobile For Local Shopping, February 2014 [CHART]

By David Erickson | February 28, 2014

In many respects, research shows Hispanics to be ahead of the curve in terms of various mobile and online behaviors.

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Devices US Teens Use To Play Video Games, June 2013 [CHART]

By David Erickson | February 28, 2014

Teens were slightly less likely than that to say they were using a console to play video games.

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Devices US Teens Use To Go Online At Home vs. Away, June 2013 [TABLE]

By David Erickson | February 28, 2014

More than six in 10 13- to 17-year-olds reported using their game consoles at home to access the internet—just as many as were using their desktop computers to do so.

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Millennial Device Ownership, November 2013 [CHART]

By David Erickson | February 28, 2014

Cellphones were the top device owned by US teen and millennial internet users, surpassing computer and radio ownership.

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US Internet Adoption Rates, January 2014 [CHART]

By David Erickson | February 28, 2014

Among adults, 87% use the internet, email, or access the internet via a mobile device, up a couple of points from a similar study conducted in May last year, which at the time represented a new high point.

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Differences Between Male & Female Millionaires, February 2014 [TABLE]

By David Erickson | February 28, 2014

9% of US adults qualify as being millionaires (personal net worth of at least $1 million).

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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