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The Licensing Of Legos [INFOGRAPHIC]

By David Erickson | February 17, 2014

This inforgraphic by Wired illustrates Lego’s licensing deals and how it has built a brand empire.

Infographic - The Licensing Of Legos

Posted in Nice Finds and tagged Batman, Brand Marketing, Harry Potter, Indiana Jones, Infographic, Legos, Pirates Of The Caribbean, Spongebob Suarepants, Star Wars, Teenage Mutant Ninja Turtles, The Hobbit, The Lone Ranger, The Lord Of The Rings, Toy Marketing

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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