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Email-Driven Orders By Device, Q4 2013 [CHART]

By David Erickson | February 14, 2014

Chart - Email-Driven Orders By Device

Some 18% of email-driven orders were completed on a mobile device during Q4 2013, up a couple of points from the preceding quarter, according to Yesmail Interactive’s latest quarterly Email Marketing Compass. The report shows the continuing growth of the iPad as the primary device, accounting for 59% of email-driven mobile orders and more than 1 in 10 email-driven orders overall. Read the rest at MarketingCharts.

Posted in Consumer Behavior, eCommerce, Email Marketing, Mobile Behavior, Mobile Marketing, Online Behavior and tagged Android, Computers, iPad, iPhone, Mobile Email, Smart Phones, Tablets

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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