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Archive for February 4, 2014

Global B2C eCommerce Growth By Country, 2012-2017 [TABLE]

By David Erickson | February 4, 2014

China will take in more than six of every 10 dollars spent on eCommerce in Asia-Pacific this year and nearly three-quarters of regional spending by 2017.

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Global B2C eCommerce Sales By Region, 2012-2017 [TABLE]

By David Erickson | February 4, 2014

In 2014, for the first time, consumers in Asia-Pacific will spend more on eCommerce purchases than those in North America.

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Global B2C eCommerce Sales, 2012-2017 [CHART]

By David Erickson | February 4, 2014

Worldwide B2C eCommerce sales will increase by 20.1% this year to reach $1.500 trillion.

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American Tablet Adoption By Demographic As Of January 2014 [CHART]

By David Erickson | February 4, 2014

The 30-49 age group continues to have the highest tablet adoption rate – of 52% – although the 18-29 demo has closed the gap by virtue of its 48% penetration rate.

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American Tablet Penetration, January 2014 [CHART]

By David Erickson | February 4, 2014

44% of US online consumers owned tablets as of December 2013, up 6 points from a year earlier.

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Americans' Small-Ticket Budget Cutbacks, November 2012 vs December 2013 [CHART]

By David Erickson | February 4, 2014

Americans ended 2013 slightly less likely to have been cutting back on small-ticket items to save money than they had been earlier on in the year.

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Share Of Search Ad Clicks, Q4 2012 – Q4 2013 [CHART]

By David Erickson | February 4, 2014

Cost-per-click for Google product listing ads (PLAs) jumped by 80% year-over-year during Q4 2013, all the while maintaining a relatively steady ROI.

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Americans Attitudes Toward Super Bowl Ads By Gender, January 2014 [TABLE]

By David Erickson | February 4, 2014

US adults will spend an average $68.27 on Super Bowl-related items.

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States With The Most & Fewest Millionaire Households Per Capita In 2013 [CHART]

By David Erickson | February 4, 2014

Last year, almost 5.2% of the US’ 119.2 million households had more than $1 million in investable assets.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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