Archive for January 23, 2014
Enterprise Marketers' Changing Media Mix For Targeting SMBs, January 2014 [CHART]
Enterprise-level marketers who sell to the SMB market are planning to make interesting changes to their media mix.
Read MoreMobile Ad Traffic & Monetization Performance By OS, Q3 vs Q4 2013 [TABLE]
Android phones may have pulled ahead of iPhones in Q4 mobile phone ad traffic share.
Read MoreFacebook Ad Performance Trends, Q4 2013 [CHART]
Facebook ad click-through rates grew by 10% quarter-over-quarter (Q-o-Q) in Q4.
Read MoreGlobal Ad Spending Growth By Medium, Q1-Q3 2013 [CHART]
Global ad spending across major media grew by 3.2% year-over-year during the third quarter of 2013.
Read MoreSocial Search [INFOGRAPHIC]
This infographic by Prestige Marketing illustrates some trends in social search.
Read MoreA Year In Vines [PRESENTATION]
A retrospective of Vine’s first year.
Read MoreMost Popular Marketing Agency Blog Content [CHART]
The blogs read most often are those that provide industry-specific insights.
Read MoreFrequency Of Marketing Agency Blog Readership [CHART]
Nearly half of the marketers/prospective clients surveyed (49%) say that they are indeed reading agency blogs.
Read MoreMarketing Agencies Unsure Of The Effectiveness Of Their Blog [CHART]
Most agencies (52%) are simply not sure whether blogging is an effective marketing strategy.
Read More