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Archive for January 13, 2014

10 Hot Job That Didn’t Exist 5 Years Ago [INFOGRAPHIC]

By David Erickson | January 13, 2014

This infographic from LinkedIn highlights the 10 most popular job titles that were nowhere to be found in 2008.

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2014 Social Media Image Sizing Cheat Sheet [INFOGRAPHIC]

By David Erickson | January 13, 2014

This infographic from InfinPixels illustrates image sizes for Facebook, Twitter, Google+, and Pinterest.

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2014 Marketing Technology Landscape [INFOGRAPHIC]

By David Erickson | January 13, 2014

This infographic illustrates the marketing technology universe with 947 different companies that provide software for marketers.

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4 Types Of Content For Marketing [CHART]

By David Erickson | January 13, 2014

This superb chart by distilled breaks down content according to marketing goals, from awareness to purchase.

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Technographic Generational Gap By Device, January 2014 [TABLE]

By David Erickson | January 13, 2014

Gallup measured the penetration rates of 14 consumer electronic devices among 18-29-year-olds and those aged 65 and up.

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Social & Mobile Marketing ROI, January 2014 [CHART]

By David Erickson | January 13, 2014

Roughly one-third of social media marketers are seeing an ROI from their efforts, while another 1 in 2 believe their activities will eventually produce a return for them.

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Data-Orientation Of Retail Departments, January 2014 [CHART]

By David Erickson | January 13, 2014

Only 1 in 4 respondents believe that the marketing department is primarily data-oriented.

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Consumer Magazine Advertising Trends, 2013 [CHART]

By David Erickson | January 13, 2014

Consumer magazines’ print ad revenue inched up by 1% year-over-year during 2013 despite a 4% drop in ad pages.

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Holiday Purchases via Retailer's Mobile App, January 2014 [CHART]

By David Erickson | January 13, 2014

Roughly one-third of respondents – each of whom own a smartphone, and 65% of whom own a tablet – claimed to have made a holiday gift purchase using a retailer-branded application on a smartphone or tablet during the season.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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