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Archive for December 27, 2013

Frequency With Which People Check Their Online Bank Statements, October 2013 [TABLE]

By David Erickson | December 27, 2013

Banking customers from all four countries were not resistant to checking their online bank statements with relatively high frequency.

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How People Get Their Bank Statements Worldwide, October 2013 [TABLE]

By David Erickson | December 27, 2013

There was no clear uniformity among the countries in terms of customer preference for online or printed statements.

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Gen X Social Network User Penetration, 2013 & 2017 [CHART]

By David Erickson | December 27, 2013

Three-quarters of US Gen X internet users will log on to social networks at least monthly in 2013.

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Google’s Top Search Trends of 2013 [TABLE]

By David Erickson | December 27, 2013

The top search trends were a mix of tragedies, technology, and yes, a video sensation that spawned countless imitations.

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US Social Ad Revenue Forecast, Display vs Native 2012-2017 [CHART]

By David Erickson | December 27, 2013

Native social ad revenues – primarily driven by Facebook’s Sponsored Stories and Twitter’s Promoted Tweets – will reach $5 billion in 2017, up from roughly $4.6 billion in the previous forecast.

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Online Video Ad Views, December 2011-November 2013 [CHART]

By David Erickson | December 27, 2013

The number of online video ads Americans are watching from desktops and notebooks continues to rise on a monthly basis.

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Asian American Household Income, 2013 [CHART]

By David Erickson | December 27, 2013

Contrary to popular perception, Hispanics were actually not the fastest-growing minority group in the US last year, according to the Census Bureau. In fact, Asian-Americans were.

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Average Number Of Friends/Followers Women Have On Social Networks, August 2013 [CHART]

By David Erickson | December 27, 2013

Women had an average of 250 connections on Facebook, vs. 163 on Twitter and just 89 on Instagram.

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Average Time Women Spend on Social Networks, August 2013 [CHART]

By David Erickson | December 27, 2013

79% of women ages 25 to 54 used Facebook regularly, compared with a dramatically lower 35% who said they regularly visited YouTube, 30% who said the same of Pinterest, 22% for Twitter, and just 13% for Instagram.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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