Skip to content
e-Strategy Trends
  • Content
  • Social
  • Email
  • Search
  • Advertising
  • Generations
    • Generation V
    • Millennials
    • Generation X
    • Baby Boomers
    • Silent Generation
  • About
e-Strategy Trends
  • Content
  • Social
  • Email
  • Search
  • Advertising
  • Generations
    • Generation V
    • Millennials
    • Generation X
    • Baby Boomers
    • Silent Generation
  • About

Millennials' Shared Online Experiences, December 2013 [CHART]

By David Erickson | December 25, 2013

Chart - Millennials' Shared Online Experiences

The online experience for Millennials (17-32) is “increasingly a shared one,” detail The Bite Group and Redshift Research in a recent study exploring the attitudes of this coveted demographic in the US and UK. Two-thirds of the survey’s respondents said they share at least some social experiences online – while the main shared activity is watching videos (75%), many can also be found browsing online shops (36%) together.

Shared web experiences have implications for how Millennials process information and trust its sources, and the researchers also note that many Millennials are establishing global networks online that make it more complex for marketers to create messages that vary significantly from one country to the next. Read the rest at MarketingCharts.

Posted in Consumer Behavior, Content Marketing, eCommerce, Generations, International, Millennials, Online Behavior, Social Media Marketing, Social Sharing, User Experience, Video Games, Video Marketing and tagged Customer Experience, Gaming, United Kingdom, United States, UX

Categories

Follow Join Subscribe RSS Email
Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

Recent Posts

  • Super Bowl LV Advertising
  • Factors That Prompt People To Open Emails
  • Civil Social Networks: Telepath & Clubhouse
  • Grocery Shopping
  • Diversity In Advertising
December 2013
M T W T F S S
 1
2345678
9101112131415
16171819202122
23242526272829
3031  
« Nov   Jan »

Tags

Apple Automotive Marketing Blogging Brand Marketing Computers Customer Experience Customer Service Entertainment Marketing eTailing Facebook Financial Services Marketing Gaming Gender Google Health Care Marketing Hospitality Marketing Infographic Instagram LinkedIn mCommerce Media Marketing Men Metrics Mobile Apps Mobile Social Mobile Video Music Marketing Online Shopping Personalization Photo Sharing Pinterest Retail Marketing Shopping Smart Phones Sports Marketing Streaming Video Tablets Television Television Marketing Travel Marketing Twitter United Kingdom United States Women YouTube