How People Watch Mobile Online Video by Device & Generation, June 2013 [TABLE]

By David Erickson | December 16, 2013

Table - How People Watch Mobile Online Video by Device & Generation

Video apps emerged as a popular means of watching digital videos across all age demographics. But millennials used video apps on smartphones and tablets in slightly greater numbers than Gen Xers, and substantially higher numbers than baby boomers. Gen Xers were the most likely to stream video from a webpage on a tablet, while baby boomers used websites to watch videos on smartphones more than the other two age groups. Read the rest at eMarketer.

Posted in Baby Boomers, Consumer Behavior, Content Marketing, Generation X, Generations, Millennials, Mobile Behavior, Mobile Marketing, Online Behavior, Video Marketing and tagged , , , ,