December 10, 2013 - e-Strategy Trends

Content Marketing Measurement [INFOGRAPHIC]

By David Erickson | December 10, 2013

This infographic by BrandPoint illustrates how to measure content marketing efforts.

Social Media Shopping Trends, November 2013 [TABLE]

By David Erickson | December 10, 2013

Facebook drove easily the most social shopping sessions, at 4.31 million.

Use Of Site Search Data To Inform Marketing Programs, November 2013 [CHART]

By David Erickson | December 10, 2013

Almost 6 in 10 e-commerce executives from around the world say that they don’t use site search data such as keyword reports and most popular items to enhance their other marketing programs.