Devices Used By Baby Boomers To Consume Online Content, September 2013 [TABLE]
Where boomers may be substantially different from younger groups is in the devices they use to access online content. Almost three-quarters of respondents used a desktop to access the web, while nearly six in 10 used a laptop. Only four in 10 of boomers used a mobile device to get online, with three in 10 accessing it on a smartphone and one in five via a tablet. eMarketer estimates that 45.3% of the overall population in the US access are mobile internet users. Read the rest at eMarketer.