Social Sites Used By B2B Marketers To Distribute Content [CHART]
B2B marketers are using all social media platforms to distribute content more frequently than they did last year. In addition, they now use an average of six platforms, versus five last year.
The social media platforms that have experienced the biggest surges in use, year over year, are SlideShare (40 percent vs. 23 percent), Google+ (55 percent vs. 39 percent), and Instagram (22 percent vs. 7 percent). Read the rest at Content Marketing Institute.