More than three-quarters of respondents reported being at least somewhat concerned about their health, which is why more may eventually turn to health apps to monitor their daily well-being or seek counsel when they’re feeling a bit “off.” Such apps are not necessarily about illness. They are increasingly used for fitness and diet purposes as well.
The greatest percentage of respondents—50.9%—reported using fitness apps, followed immediately by 50.3% who used general health apps. Diet apps were popular with just over three out of 10 respondents. Those apps targeted to specific diseases were less popular, although this is likely—hopefully, really—because fewer people suffer from a chronic condition that would necessitate its own app. Still, 17.6% reported using one. Read the rest at eMarketer.