Archive for September 23, 2013
Demographics Of Mobile Internet Users, September 2013 [CHART]
63% of mobile phone owners used their devices to go online as of May this year.
Read MoreLuxury Buyers' Research Habits, September 2013 [CHART]
More than 9 in 10 luxury buyers search for information prior to making a purchase.
Read MoreShare Of eCommerce Site Visits By Source, Q2 2012 – Q2 2013 [CHART]
About one-third of the sampled e-commerce site visits in Q2 came from search, compared to roughly 2.4% from email and just 1.1% from social media.
Read MoreConsumer Interest in Wearable Technology, September 2013 [TABLE]
3 in 4 American adults are aware of at least one wearable computing device.
Read MoreTop Features Of Restaurant Mobile Apps, April 2013 [TABLE]
Menus topped the list as the most common feature available on restaurant apps.
Read MoreRestaurants' Top Loyalty & Social Marketing Tactics, 2012 & 2013 [CHART]
The greatest percentage of social-savvy restaurants used Facebook (94%) this year, followed by Twitter (77%) and Yelp (53%).
Read MoreIn-House Marketing Agency Disadvantages, 2008 & 2013 [TABLE]
Forty-five percent of the survey respondents said it would not be as easy to stay on top of key trends with an in-house agency.
Read MoreTop In-House Marketing Agency Services, May 2013 [CHART]
Magazine advertising, social media, online display advertising and search engine marketing were the services most commonly handled by an in-house agency.
Read MoreMarketing Services Movement From Agency To In-House, May 2013 [CHART]
58% of US client-side marketers said their company used an in-house agency this year, compared to only 42% who five years earlier said the same.
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