LGBT Advertising Interaction Behavior By Gender, June 2013 [TABLE]

By David Erickson | September 19, 2013

There was a fair amount of receptivity to advertising among LGBT consumers. About four out of 10 gays, lesbians and bisexual men and women had “liked” a business on Facebook. And 34% of these men and 27% of the women surveyed had clicked on a Facebook ad. Read the rest at eMarketer.

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