Hotel Mobile App Features, April 2013 [TABLE]

Despite the opportunity that hotels and other travel marketers have to connect with travelers via their smartphones, a survey of US hotel executives overseeing worldwide properties showed that services other than making purchases—such as location-centric information and on-property amenities—were far less common. While nearly three-fourths of these apps provided reservations capabilities, most other mobile features were in use by less than half of properties. Read the rest at eMarketer.