Archive for August 30, 2013
Facebook Exchange Ad Performance, H1 2013 [CHART]
Facebook exchange units can deliver an ROI comparable to other search and direct response channels, but that’s more likely to be the case for dynamic than static units.
Read MoreOnline Merchants' Search Traffic & Revenues, H1 2012 vs H1 2013 [CHART]
The online merchants who comprise the MarketLive Performance Index are enjoying the rewards of their greater investments in paid search.
Read MoreSMBs Loyalty Programs, August 2013 [CHART]
38% of SMBs are using customer loyalty programs to deliver special offers and rewards for frequent customers.
Read MoreGlobal Marketing Budgets, October 2011 – August 2013 [CHART]
Marketing budgets continue to improve across major regions.
Read MoreComparative Estimates Of Marketers Using LinkedIn, 2012 [CHART]
A review of several studies indicates that in 2012, about 80% of marketers were using LinkedIn for business.
Read MoreLinkedIn Developments Timeline, April 2012 – May 2013 [CHART]
comScore reported that LinkedIn passed Twitter to become the second-largest social network in the world, ranked by unique visitors.
Read MoreGlobal LinkedIn Ad Revenues, 2011-2015 [CHART]
LinkedIn’s worldwide ad revenues will reach $376 million in 2013, up 46.7% from last year.
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