Archive for August 12, 2013
Content Marketing Goals, August 2013 [CHART]
Content marketing is gaining in awareness and importance among marketers, and roughly half have established a formal strategy.
Read MoreContent Marketing Goals, August 2013 [CHART]
Content marketing is gaining in awareness and importance among marketers, and roughly half have established a formal strategy.
Read MoreContent Marketing Goals, August 2013 [CHART]
Content marketing is gaining in awareness and importance among marketers, and roughly half have established a formal strategy.
Read MoreContent Marketing Goals, August 2013 [CHART]
Content marketing is gaining in awareness and importance among marketers, and roughly half have established a formal strategy.
Read MoreSMBs' Use Of Social & Mobile Tools, August 2013 [TABLE]
72% of SMBs are using social media to promote their businesses, with 66% reporting “extremely” or “very” high levels of engagement with their customers.
Read MoreShare Of Millennials Living At Home, 2007-2012 [CHART]
The proportion of Millennials living in their parents’ home is on a steady upswing.
Read MoreFrequency Of Local Television News Consumption On TV vs. News App, 2013 [TABLE]
Among those who had a local TV news app, 36% said they watched local news on TV seven or more times during the seven days prior to the survey.
Read MoreAmerican Smart Phone Owners' Primary Sources For Local News, 2013 [CHART]
More than one in four surveyed adult US smart phone owners said they had a news app from a local TV station installed on their phone in 2013.
Read MoreTriggered Email Marketing Metrics In North America, Q1 2011 – Q1 2013 [TABLE]
To drive greater engagement with email, whether on desktop or mobile, companies are using marketing automation via triggered messaging.
Read MoreEmail Marketing Metrics In North America, Q1 2012 & Q1 2013 [TABLE]
Click-to-open rate dropped 9.6% year over year, and transaction-to-click rate fell 15.6%.
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