Mobile Wallets Benefits, January 2013 [CHART]

By David Erickson | July 31, 2013

What is driving these early adopters to use mobile payments? According to a PricewaterhouseCoopers study from January 2013 on mobile wallets, the majority of US smartphone owners cited saving money. Read the rest at eMarketer.

Posted in Consumer Attitudes, Consumer Behavior, eCommerce, Mobile Marketing, Online Behavior and tagged Loyalty Programs, mCommerce, Mobile Wallets, Smart Phones