Generation V Smart Phone Ownership, April 2013 [CHART]

By David Erickson | July 31, 2013

Chart - Generation V Smart Phone Ownership

Zact, a mobile phone services company, surveyed US parents in April 2013 on the smart phone habits of their children and found that for kids between 10 and 13 years old, having a smartphone was more common than not. In addition, two-thirds of those between ages 14 and 17 had their own smart phone. Read the rest at eMarketer.

Posted in Consumer Behavior, Generation V, Generations, Millennials, Mobile Behavior, Mobile Marketing, Online Behavior, Technographics and tagged ,