Chart - Biggest Business Risks In 2013 According To Global Execs

Customer loss is an extremely high priority for the C-suite, but overall, respondents appear underprepared to meet what the researchers say is the “fundamental risk that too few consumers are willing or able to buy their products.” On a 10-point scale of preparedness, respondents gave themselves an average rating of 5.7. That’s significant because of the 50 risks measured, only 4 had lower average preparedness scores than priority scores, and the gap for customer loss was the second-largest overall. Read the rest at eMarketer.