Archive for July 4, 2013
Global B2C eCommerce Sales By Region, 2011-2016 [TABLE]
This year alone, B2C ecommerce sales are expected to grow 23% in the Asia-Pacific region.
Read MoreMillennials' TV Consumption By Gender, June 2013 [CHART]
Some Millennials are accessing TV content solely via broadband, and the majority of those don’t have any plans to return to pay-TV.
Read MoreAmerican Adults' Website Discovery Sources, June 2013 [CHART]
Online adults in the US are more likely to discover websites via natural search engine results than through any other means, reports Forrester Research.
Read MoreMillennial Moms' Influence Over Purchase Decisions, June 2013 [CHART]
Millennial mothers share information about a range of products or services with others, and are more likely than the average mother to like, recommend, re-tweet or re-pin products or services online.
Read MoreHispanic Smart Phone Adoption & Video Viewing, June 2013 [CHART]
Hispanic households are more likely the average American household to own at least a single smart phone and they’re also more likely to be found watching video on their smart phones.
Read MoreSMB Online Marketing Tactics, March 2013 [TABLE]
The top three tools or solutions used by SMBs for digital marketing were websites, used by 86.6% of respondents, social media (77.3%) and email marketing (65.8%).
Read MoreSMBs Digital Marketing Objectives, March 2013 [CHART]
SMBs kept their goals for digital marketing simple: Driving sales and increasing brand awareness were No. 1 and No. 2, respectively.
Read MoreAdvertising Management Methods By Frequency, December 2012 [TABLE]
Very few marketers in December 2012 were trying to make changes in their advertising activities on a daily basis.
Read MoreReal-Time Personalization By Channel & Performance, 2013 [CHART]
Marketers are devoting more time and energy to monitoring real-time conversations in social media and then rapidly developing creative to take advantage of those discussions.
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