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Archive for June 11, 2013

Six Types Of Online Shoppers, June 2013 [TABLE]

By David Erickson | June 11, 2013

Compete and GroupM have released a new report that analyzes more than 168,000 purchases of consumer electronics in which the consumer used digital media somewhere along their purchase path.

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Customer Satisfaction With Online Interactions By Industry Segment, June 2013 [CHART]

By David Erickson | June 11, 2013

E-commerce sites exceeded the threshold of excellence in customer satisfaction last year, according to the American Customer Satisfaction Index.

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Top Reasons CEOs Don’t Go Social, June 2013 [CHART]

By David Erickson | June 11, 2013

Senior executives with “unsocial” CEOs were asked the reasons why their CEO does not participate in social media, with almost one-third responding that it’s too risky.

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Multichannel Video Provider Subscription Trends, June 2013 [TABLE]

By David Erickson | June 11, 2013

The top multi-channel video providers, who represent about 94% of the market, posted their first overall subscriber loss over a four-quarter period (between Q2 2012 and Q1 2013).

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Net US Search Ad Revenue Growth By Major Ad Networks, 2011-2015 [TABLE]

By David Erickson | June 11, 2013

Until last year Microsoft enjoyed the fastest growth rate among the six search ad publishers for which eMarketer forecasts revenues.

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Net US Search Ad Revenues By Major Ad Networks As % Of Spend, 2011-2015 [TABLE]

By David Erickson | June 11, 2013

eMarketer now estimates that Microsoft will account for 4.6% of total US search ad revenues in 2013.

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Net US Search Ad Revenues By Major Ad Networks, 2011-2015 [TABLE]

By David Erickson | June 11, 2013

Google raked in $12.79 billion in net US search ad revenues last year, or 73.8% of the total market.

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Amazon's Net US Ad Revenues, 2011-2015 [CHART]

By David Erickson | June 11, 2013

In 2013, Amazon will net $660 million in US ad revenues, rising to $1.1 billion by 2015.

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Amazon Worldwide Ad Revenue, 2011-2013 [CHART]

By David Erickson | June 11, 2013

Amazon took in nearly $610 million last year worldwide in net ad revenues.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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