Content With The Best ROI, January 2013 [CHART]

Chart - Content With The Best ROI

Marketers and advertisers interested in content marketing also face the challenge of figuring out what form their content should take. A January 2013 study of marketing decision-makers worldwide conducted by marketing software company CopyPress found that the most marketers thought the best return on investment (ROI) came from featured articles (62%), videos (52%) and white papers (46%). Read the rest at eMarketer.