Archive for June 4, 2013
Millennials That Have Been Rejected For A Job Due To Negative Online Content [CHART]
One in ten young people have been rejected for a job because of their social media profile.
Read MoreContent With The Best ROI, January 2013 [CHART]
Most marketers thought the best return on investment (ROI) came from featured articles (62%), videos (52%) and white papers (46%).
Read MoreBranded Content Marketing Activities, April 2013 [CHART]
Nearly seven in 10 respondents distributed their content in digital media other than email or the brand’s own website, while 67% purchased advertising space for their content.
Read MoreBranded Content Acquisition Sources, April 2013 [CHART]
Fifty-eight percent of agencies said they had obtained branded content from the publishers from whom they purchased media, making it the most popular source.
Read MoreWestern Europe Smart Phone Penetration, 2012-2014 [MAP]
Western Europe as a whole will reach 50% smart phone market penetration in 2014.
Read MoreAsia-Pacific Smart Phone Penetration, 2012 & 2014 [MAP]
South Korea led the world last year in the share of mobile users who used a smartphone, at 60%.
Read MoreNorth American Smart Phone Penetration [CHART]
The worldwide smart phone penetration is expected to remain just under one-third in 2013 and will approach the halfway point by 2017.
Read MoreTop 5 TV-Related Social Media Activities, May 2013 [CHART]
Viewers average 10 TV-related activities on social media on a weekly basis.
Read MoreShare Of E-Commerce Site Traffic By Source, Q4 2011-Q4 2012 [CHART]
Compared to email (2.82%) and social media (1.55%), search (31.43%) is easily the primary driver of direct e-commerce traffic.
Read More