29% of e-commerce executives say that more than 20% of their traffic comes via mobile browsers or mobile applications, a marked increase from just 3% who reported that level of traffic last year, according to [PDF] results from a newly-released survey by the e-tailing group. Along with that big increase, retailers also report that a growing share of their revenue comes from mobile browsers and apps. This year, 27% said they derive more than 10% of their revenues from mobile, up from 5% last year.
An additional 22% said they are getting between 5 and 10% of their revenues from mobile this year, up from 18% last year.
Combined, that means that mobile contributes at least 5% of revenues for half of the retailers surveyed this year, roughly double last year’s 23%. Read the rest at MarketingCharts.